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CRM

CRM / automation

Automation of the sales department in amoCRM

We remove manual chaos from sales: the system itself sets tasks, controls deadlines, moves deals according to the rules, notifies the team, records the next step and prevents the lead from getting lost between the manager, advertising and messengers.

Autotasks SLA control Lead routing Heating

Losses without automation

What breaks in manual mode

  • Managers forget about leads and promises to clients.
  • The response to applications depends on the discipline of the individual.
  • The manager finds out about the leaks too late, when the contract has already expired.

What we are setting up

Automation Scenarios

  • Tasks by stages, notifications and automatic control of delays.
  • Routing leads by source, manager, product and branch.
  • Warming up after calculation, meeting, checkpoint, pause and refusal.

For the manager

Control is not in words, but according to the system

  • You can see where the SLA was broken and at what stage the deal was stuck.
  • Missed tasks and delays are no longer hidden in the comments.
  • It becomes clear where automation really saves department time.

What's included

What blocks does automation consist of?

Action triggers

When exactly the system should respond: new lead, change of stage, lack of response, delay.

Routing Rules

Who does the lead go to, how does the person in charge change, and what to do if the manager doesn’t take the deal on time.

Autotasks

What next step should appear automatically for the team and with what deadline.

Notifications

Who to notify and about what: manager, supervisor, ROP, marketing, service unit.

Freeze control

The system identifies transactions without movement and does not allow them to be “forgotten”.

Result analytics

After launching automation, you can see where losses have actually been reduced and reactions have been accelerated.

Related Pages

What is usually automated together

FAQ

Frequently asked questions about sales department automation

Is it possible to automate a department without completely reworking CRM?

Yes, if the basic account structure is already working. But when the funnel and fields are poorly assembled, automation only perpetuates the chaos.

Is automation replacing the manager?

No. She removes routine, controls deadlines and makes the next step mandatory, but does not sell a complex deal instead of a person.

How do you know that automation really works?

In terms of response speed, number of overdue tasks, loss of leads and transparency of stages. If these numbers do not change, the scenario is made formally.