Analytics / communications
Communications
Calls, WhatsApp, Telegram, email and all first touch points. Here you can see how quickly the team responds to the client, which channels actually lead to sales and where requests are simply lost.
Channels → sales
What really brings money
Transactions without touching
Potentially forgotten clients
WhatsApp · 6 days ago · 315 000 ₽ · recommendation: write and schedule a call
Call · 4 days ago · 590 000 ₽ · recommendation: repeat the CP and record the next step
Telegram · 3 days ago · 145 000 ₽ · recommendation: clarify the solution and return the deal to work
FAQ
Frequently asked questions about communications analytics
Why look at communications separately if there are transactions and revenue?
Because some of the losses occur even before a normal transaction. If the team responds slowly, misses calls, or loses context in chats, revenue drops later, but the reason is in communications.
Is it possible to understand which channel actually generates sales?
Yes. Normal analytics shows not only the number of requests, but also the path of the channel to the transaction, the speed of response and the quality of further processing.
Is this only useful for the call center?
No. The screen is needed for any business where the first response affects conversion: sales, service, support, clinics, project deals and repeat customers.
Related Pages
What to watch with communications analytics
Chats #9
If the problem starts in messengers and you need to collect the entire client dialogue in one transaction card.
Telephony #9
It is needed when it is critical to see missed calls, communication history and the quality of the telephone channel in CRM.
AI voice managers
It is useful if part of the communications should be automated and linked to the management circuit.
amoCRM + WhatsApp
A commercial page on one of the most frequent channels where the speed and context of communication is lost.